Friday 30 December 2011

5 things to look for when choosing a perfume

Choosing a bottle of perfume is a complex process; here's 5 things to look for:

1 Price
Is it for you to wear every day in the office or a special gift as a one-off for someone special - how much are you looking to spend?

2 Appropriateness
Is it for every day wear, or a romantic evening out; do you need a spring citrus-fresh spritz, or a heady winter blackberry plummy warm musk? Who is it for and why?

3 Age
Are you looking for a timeless classic that will never lose its style and elegance or is this for someone who wants to be seen wearing the latest must-have fashion?

4 Packaging
Are you looking for something to slip in your purse to freshen up discreetly, or are you looking for a stylish bottle and cardboard packaging that you want to flash around and hope that people notice it as a talking point? Many perfume bottles are kept and collected, not discarded when empty.

5 Do you know anything about the perfume you're buying??
OK, so the last question is a bit of trick one; maybe you simply need to buy a bottle of someone's favourite perfume for them for a special occasion. They'll let you know what they want and usually, it's something so luxurious that they can't buy it regularly, but love it as a special treat. Buy it. You can be sure that whenever they wear it, they'll remember you.

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